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About This Book

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emp...

More by Geoffrey A. Moore

Reading Time Estimates

5h 58m

slow reader

180 WPM

4h 17m

average reader

250 WPM

3h 4m

fast reader

350 WPM

📖 64,350 words📅 9 days at 30 min/day

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WPM

Reading time

4 h 17 min

at 250 words per minute

Audiobook (1.5x)

4 h 46 min

at 1.5x narration speed

Audio 1x

7 h 9 min

Audio 2x

3 h 35 min

That's about:

  • 📅9 days reading 30 min/day
  • 🚇9 commutes of 30 min each